Some Stories: Lessons From the Edge of Business and Sport
Some Stories: Lessons From the Edge of Business and Sport
Some Stories: Lessons From the Edge of Business and Sport
Some Stories: Lessons From the Edge of Business and Sport
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Some Stories: Lessons From the Edge of Business and Sport

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About the Author

Yvon Chouinard is the founder and owner of Patagonia, Inc., and author of Let My People Go Surfing, The Responsible Company, and Simple Fly Fishing. He lives in Ventura, CA.

About the Book

For nearly 80 years, Yvon Chouinard has pursued with equal fervor sport adventures, business excellence, and environmental activism. Since 1950, he has captured the lessons and revelations he’s learned in articles and books, personal letters and poetry, introductions and eulogies. In this fascinating inside look, Chouinard himself has selected his favorites from years of reflection, all accompanied by illustrative photos, many never published before. The result is more of Chouinard’s iconoclastic and provocative thinking, his skilled storytelling and sense of humor, and a picture of the evolution of his thoughts and philosophies. With articles on sport, from falconry to fishing and climbing to surfing, with musings on the purpose of business and the importance of environmental activism, Some Stories is an eclectic portrait of a unique life lived well.

464 pages, full color throughout; over 200 photos; dimensions: 8.5” X 9.5”; printed on 100% postconsumer-waste recycled paper; hardcover book with jacket; made in Canada